Posts Tagged:marketing strategy

Stats that Predict the Email Marketing Landscape of 2016

Research from the past few years proves that email remains to be among the strongest channels for reaching customers and communicating your marketing message. With 2016 just around the corner, we wanted to take a look at some email marketing statistics that caught our eye. Email marketing ranks highest on ROI compared to other marketing…

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Are You a Data-Driven Marketer?

The evolution of data analytics has been one of the most important developments in the history of marketing. Having the ability to collect, understand and integrate customer data has opened up the possibility of learning more about what really drives an audience to engage, purchase and share. With the abundance of technology and innovations available…

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How to Integrate Email with other Marketing Mediums

Success in today’s marketplace is dependent upon a strategic integration of various marketing approaches. In our last post, we explained 3 techniques that seem to stand out in regards to increasing sales and improving overall marketing efforts. In this post we will focus on perhaps the most effective of the 3: Email. If email isn’t…

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