Posts Tagged: privacy

Using Marketing Analytics to Learn About Customer Engagement

How consumers spend their time online is something that has intrigued marketers since the dawn of the digital revolution. Their behavior, in regards to how and when they want to engage with a brand, is something that always seems to be changing. Because of this, businesses often struggle when it comes to continuously improving their customers' expe...

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Which Marketing Trends Are Hot Right Now, and Which Are Going Cold?

At the end of every year, marketing experts and bloggers love to put out their predictions about what content, tech, SEO, analytics, social media, mobile, and email trends will be hot in the upcoming year. In fact, with the amount of articles put out about predictions, it seems to be the one topic that marketers love to write about - and read about...

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