There can be a lot of jargon thrown around in marketing departments, and the co-registration space is no different. Whether you've been working with co-reg for years, or are just trying it out, being in the know about certain marketing terms can help you have more informed discussions with your clients, partners and colleagues. This post shares 10...
Are you one of the millions of Americans working remotely? We’re excited to share a guest blog post by Raymond Chiu of Maid Sailors, the first in his series of work from home tips. Wherever you work, there’s always going to be distractions. It could be water-cooler conversations with your colleagues or your kids screaming for no reason. That’s why...
So you put in the time, effort, research, strategizing, and organization that it takes to create a co-registration campaign. You crafted the perfect message, came up with a winning call to action, and you set all the right goals. And now all that's left to do is launch! Well, not so fast. There are some things you need to check first to make sure y...
This guest post was originally published on Enplug.com, and is republished here with permission. _________________________________________________________ [spacer height="16px"]Get noticed with the right digital signage content creation tools Digital signage content can help you get your message out, but it only has an impact on your business and t...
Customer data analytics is one of the most important parts of your company's marketing strategy. Analyzing customer data can help you make better decisions for your business, understand and connect to your audience on a deeper level, develop more effective campaigns, and identify any areas in your strategy that are in need of improvement. Yet despi...
Email marketing has been around for decades, but it is one of the digital marketing tools that businesses continually take advantage of the most. Many other tools have come into existence since the inception of email marketing, but yet it still remains one of the most effective forms of marketing around. Offering the potential of a very high ROI, e...
This year is going by fast, but now is a good time to review the technology and trends that have been making the most impact on the digital marketing industry. What new technologies have brands been using, what trends have they've been capitalizing on, and where should marketers be spending their time and effort for the remainder of the year? This...
Reaching audiences on their smartphones, tablets, and other portable devices, mobile marketing is one of the fastest growing marketing channels available today. Since marketers and advertisers started experimenting with it in the 2000s, mobile has grown into a number of different formats - SMS marketing, push notifications, QR codes, mobile search...
We've all heard of something going "viral" on the internet. This generally refers to when some piece of content generates a lot of attention very quickly and people start sharing it all over the place - social media networks, blogs, websites, you name it. Those in the marketing or advertising industry know that what is likely behind content going v...
How many times per day do you check your social media profiles? Several people check their smart phones, mobile devices, and computers constantly for social media likes, shares, retweets, mentions, friend requests, status updates, comments, and more. In fact, people spend an average of 3 hours per day social networking. Platforms like Facebook, Twi...