From an outside perspective, it's easy to see why marketing professionals love what they do. Working in one of the most stimulating and diverse industries around, marketers live on the cutting edge of technology and use their creative problem solving skills to shape the future of customer experience. However, what's not apparent to the outside worl...
Do you ever feel like your company focuses too much on goals and metrics... too much on results? What ever happened to the creative side of the marketing industry? Isn't that why many of us were drawn to it in the first place? Sometimes we all just need a little time to focus more on our roles as content creators. This is how the freshest and most...