Category Archive for: Marketing Strategy & Operations

11 Great Tips to be More Efficient and Focused While Working From Home

Are you one of the millions of Americans working remotely? We’re excited to share a guest blog post by Raymond Chiu of Maid Sailors, the first in our series of work from home tips. Wherever you work, there’s always going to be distractions. It could be water-cooler conversations with your colleagues or your kids screaming…

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27 Digital Signage Content Creation Tools

This guest post was originally published on Enplug.com, and is republished here with permission. _________________________________________________________ Get noticed with the right digital signage content creation tools Digital signage content can help you get your message out, but it only has an impact on your business and team if it’s relevant and compelling. Luckily, turning your content…

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2021 Marketing Events: Virtual and In-Person

The marketing event industry was hit hard by the COVID-19 pandemic. With mandatory stay-at-home orders throughout the majority of 2020, the events and conferences that we were all looking forward to attending either went virtual, got postponed, or were cancelled altogether. This year, many organizers are preparing ahead of time to host their event virtually,…

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Viral Marketing Strategies in the Age of Coronavirus

We’ve all heard of something going “viral” on the internet. This generally refers to when some piece of content generates a lot of attention very quickly and people start sharing it all over the place – social media networks, blogs, websites, you name it. Those in the marketing or advertising industry know that what is…

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Mark Your Calendars for 2020’s Greatest Marketing Events

2020 is finally here! Not only is it a new year, but it’s also the start of a new decade… which means it’s a wonderful time to reset and adapt a fresh perspective on your marketing goals. What do you really want to accomplish for your business over the next ten years? Which new marketing…

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Try These Hacks to Get the Most Out of Your Gmail Experience

The average person working in a corporate office receives 120 emails every day. It takes discipline to manage such a large amount of communication! Due to its user-friendliness and organizational capabilities, many companies trust Gmail to stay on top of their inbox. If your company is one of them, you’ll want to continue reading below…

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WIIFM: Dissecting the Popular Sales Acronym

Marketers are always trying to come up with new ways to capture their audience’s attention. But no matter what strategy or tactic they end up trying, marketers must make sure they answer this important question for their audience: “What’s In It For Me?” Known by experienced salespeople as the WIIFM Factor, this question represents your…

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Marketing Events to Consider Attending in 2019

Marketing events and conferences are still a great way for companies to learn new strategies, build connections with other marketing professionals, and keep up with the latest industry trends. Planning which events your company will attend can be exciting, but also rather frustrating when you realize how many there are to choose from! That’s why…

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Wise Words About Marketing Identity

From an outside perspective, it’s easy to see why marketing professionals love what they do. Working in one of the most stimulating and diverse industries around, marketers live on the cutting edge of technology and use their creative problem solving skills to shape the future of customer experience. However, what’s not apparent to the outside…

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The Ultimate List of 2018 Marketing Events

What does 2018 have in store for the digital marketing? Marketers everywhere are asking this question, just like they do at the beginning of every new year. With an industry that’s always on the move, its up to marketing professionals to stay on top of all the latest trends in order to discover which ones…

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